Copywriting ad agencies 

Jamba Juice

Juicies & Smoothies

Writing copy for Jamba Juice's first grocery aisle foray brought out my metaphor mania. Alas,

the bottled juicies & smoothies were short lived on shelves ... but while stocked at eye level, I visited local stores to turn the bottles backwards, blurbs out.

Be berry, berry good to you…
Support your local skeletal system:

A boost of calcium helps support the development and maintenance of healthy teeth and bones.

Be fruitful and multiply…
No whey? Yes, whey!

A boost of whey protein

promotes healthy cell growth, maintenance, and reproduction.

Bud Lite Lime Promo 

´╗┐April 2007

Bud Lite Lime launched at the beginning of the boom on enhanced beers, timed with my promo-positing blurbs for a
San Francisco-based package designer. Many brews fizzled out, but BLL keeps twisting...

Wild Harvest Organic

September 2008

Back-of-the-box copy included a listicle
(article + list) plus fun factoids.

 

These are just samples of my work. To read more: